In his career as a professional communicator, Tapio has seen more than twenty "hype cycles" come and go. This benefits the agency and its clients alike, because Tapio has a good sense of which innovations are here to stay and which are just a fad. Tapio's professional beat has always been for communication at the interface of technical innovation, business and society. It just never gets boring!

After his formative years as a PR consultant at international network agencies, he founded Oseon in 2008 with the conviction that state-of-the-art communications and marketing must overcome disciplinary boundaries in order to achieve their goals. Tapio likes to pass on this philosophy to up-and-coming talent.

At Oseon, Tapio looks after agency development, new business and finances. However, he is often involved hands-on as a strategy consultant too. Oseon clients benefit from his experience with designing market entry campaigns, developing messages and topics, and building integrated communication strategies. Several of his campaigns have received shortlist and award honours from prestigious industry awards.